Business Partner Portal
A website for large group clients for timely news and information. My responsibilities included overall design of the site and monthly image selection as articles get added. There is also an accompanying monthly email newsletter that drives traffic to the site and provides article previews.
© Blue Cross and Blue Shield of Minnesota
Brand Engagement Site
A social hub and site to expand the brand positioning of Live Fearless to bring it to life, share stories and fearless content to inspire and connect. My responsibilities included strategy, working with an agency on design, refining design, testing and working with development partners, image creation, go-to-market plan, design and production of coresponding automated email.
© Blue Cross and Blue Shield of Minnesota